'Sports Illustrated' in search for social media agency

NEW YORK: Sports Illustrated is conducting a search for a social media agency to assist the magazine with Web-based consumer engagement. Scott Novak, VP of communications at the magazine, confirmed the review. The magazine, a property of Time Inc., does not currently retain an AOR, he noted.

NEW YORK: Sports Illustrated is conducting a search for a social media agency to assist the magazine with Web-based consumer engagement. Scott Novak, VP of communications at the magazine, confirmed the review. The magazine, a property of Time Inc., does not currently retain an AOR, he noted.

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