When going from the agency to client side, what are the keys to preparing for an interview?

Although corporate hiring managers may look for candidates with client-side experience, an agency executive has certain advantages that can help in making the transition.

Although corporate hiring managers may look for candidates with client-side experience, an agency executive has certain advantages that can help in making the transition. Chief among these is that he or she has worked through a wide variety of experiences and client situations.

When preparing for the interview, you should catalog the diversity of your experiences tailored to the specific post. For example, you might want to talk about how you handled a new product launch, an executive appointment, or a corporate acquisition, as well as any crisis work you may have done. Also, note how you have successfully multi-tasked throughout your agency career and remember to highlight your expertise in dealing with C-level executives, which will probably be a key element of your client-side work.

When preparing for any interview, do your homework. Read as much as you can about the company, and underscore how your experiences can help you to succeed in this new role.

Steve Seeman is VP at Makovsky & Company.

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