Luxottica hires Nike Communications for luxury brand efforts

NEW YORK: The Luxottica Group Luxury Brand Portfolio (LGLBP), which includes both in-house and licensed sunglass brands, has hired Nike Communications to handle PR efforts for some of the group's brands, including Prada, Versace, and Burberry. The agency will also handle PR for Luxottica's Ilori Sunglass Boutiques. *This post originally stated that the agency will be working on the Anne Klein brand, which is incorrect.

NEW YORK: The Luxottica Group Luxury Brand Portfolio (LGLBP), which includes both in-house and licensed sunglass brands, has hired Nike Communications to handle PR efforts for some of the group's brands, including Prada, Versace, and Burberry. The agency will also handle PR for Luxottica's Ilori Sunglass Boutiques. *This post originally stated that the agency will be working on the Anne Klein brand, which is incorrect.

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