RL PR hires one, promotes one

LOS ANGELES: RL Public Relations hired Jennifer Vides Blake as SVP, effective at the beginning of April, and promoted Melissa Smith to EVP, effective March 1. Blake, who most recently served as SVP of Weber Shandwick's consumer marketing practice in Los Angeles, will help manage the agency's Los Angeles office, drive its social media initiatives, and oversee mom-marketing efforts. Smith, based in New York and formerly SVP, will continue to lead new business, provide senior counsel to clients and staff, and will now be more involved with the agency as a whole.

LOS ANGELES: RL Public Relations hired Jennifer Vides Blake as SVP, effective at the beginning of April, and promoted Melissa Smith to EVP, effective March 1. Blake, who most recently served as SVP of Weber Shandwick's consumer marketing practice in Los Angeles, will help manage the agency's Los Angeles office, drive its social media initiatives, and oversee mom-marketing efforts. Smith, based in New York and formerly SVP, will continue to lead new business, provide senior counsel to clients and staff, and will now be more involved with the agency as a whole.

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