Journalists want social media links, finds 2009 TEKgroup survey

POMPANO BEACH, FL: Journalists want online newsrooms to provide links to every social media platform that corporations participate in, according to the 2009 TEKgroup Online Newsroom Survey.

POMPANO BEACH, FL: Journalists want online newsrooms to provide links to every social media platform that corporations participate in, according to the 2009 TEKgroup Online Newsroom Survey.

Seventy percent of the nearly 1,200 journalists who responded to the survey said they want a page that provides these links. Nearly 60% believe that the online newsroom is a "central harbor" for all PR audiences, including media, IR, and government relations.

Still, less than 15% of respondents go to Facebook, YouTube, or MySpace for company news. Thirty-eight percent of participants want to receive information via Twitter.

TEKgroup International has conducted the Online Newsroom Survey since 2004.

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