Kayak.com hires Birge as CMO

NORWALK, CT: Kayak.com hired Robert Birge as CMO.

NORWALK, CT: Kayak.com hired Robert Birge as CMO. He will manage all offline marketing, PR, and advertising for the travel search Web site in an effort to increase the profile of the brand.

The company is currently reviewing PR firms in search of an AOR, as PRWeek previously reported. A representative from Kayak said no decision has been made.

Prior to joining Kayak.com, Birge was CMO at IMG Worldwide, where he led global brand management, advertsing, and strategic marketing initiatives for all of the company's global business units.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in