DES MOINES, IA: The National Pork Board is working with Weber Shandwick as it tries to assure consumers that pork is safe to eat in the wake of the swine flu outbreak. The firm has worked with the National Pork Board in the past. News outlets have reported that the pork and agriculture industries have been lobbying against calling the virus "swine flu" because of misconception about how the virus is passed.
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