PEABODY, MA: The The Progeria Research Foundation will launch an awareness campaign this summer with support from GlobalHealthPR and Spectrum. The "Find the Other 150" campaign aims to locate children around the world who suffer from Progeria, a rare disease that causes the appearance of rapid aging in children, and provide them with medical services. Campaign tactics will include the development of background materials to provide to the nine other global PR partners, a virtual press conference for media and physicians, and an online effort that will use social media to raise awareness.
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