LONDON: People's Revolution added two new clients: Agent Provocateur and The British Fashion Council. Agent Provacateur named People's Revolution its AOR in the US. The agency will promote its entertainment division, record label, erotic literature, and staple lingerie brand. Kelly Cutrone, owner of People's Revolution, said the agency will be handling a special initiative for the brand just before New York Fashion Week which is in September.
The British Fashion Council, which produces London Fashion Week, also hired the agency which will be covering London Fashion Week on its reality TV show, Kell on Earth, explained Cutrone. The show is slated to air on Bravo but has not yet begun production. The agency aims to promote the Council through traditional and social media, and intends to focus promotional efforts on the US market, including US buyers and market editors.
The British Fashion Council, which produces London Fashion Week, also hired the agency which will be covering London Fashion Week on its reality TV show, Kell on Earth, explained Cutrone. The show is slated to air on Bravo but has not yet begun production. The agency aims to promote the Council through traditional and social media, and intends to focus promotional efforts on the US market, including US buyers and market editors.