Huntsworth acquires Sund

LONDON: Huntsworth acquired Swedish PR company Sund Kommunikation i Malmö AB (Sund) on August 19 for approximately $2.47 million (£1.5 million). This follows Huntsworth's acquisition of Tonic in July.

LONDON: Huntsworth acquired Swedish PR company Sund Kommunikation i Malmö AB (Sund) on August 19 for approximately $2.47 million (£1.5 million). This follows Huntsworth's acquisition of Tonic in July. Sund offers services in corporate communications, financial communications, marketing PR, and public affairs, and will become part of Huntsworth's Trimedia group.

"Scandinavia is strategically important for any European corporate communications network, and we have been exploring opportunities to expand our presence in Sweden for some time," said Michael Murphy, CEO of Trimedia International, in a statement. "Sund is a good fit with Trimedia from a strategic, geographic, and cultural perspective, and I'm confident that together we can further develop our business in Northern Europe and internationally."

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