Team size: Approximately 20 employees
What's new: Reorganizing the PR department after the 2008 merger of Thomson and Reuters
After Thomson finalized its acquisition of Reuters in April 2008, Jolie Hunt, its new global PR head, was tasked with creating a new communications team for the company.
Thomson Reuters established PR director positions for its four main business units – media, sales and trading, investment and advisory, and enterprise – as well as its editorial functions. The directors, who report to Hunt or Yvonne Diaz, PR director for the company's financial divisions and EMEA, are also responsible for geographic areas.
For example, Erin Kurtz, who oversees PR for the media division, also manages communications for the Americas. In the event of breaking news – Hunt describes the theoretical shelling of company personnel in a war zone– the head of editorial PR would work directly with the lead person for EMEA to manage the company's communications response.
“Basically, we formed this team to have very quick, sharp strategic thinkers and also to have an ability to execute,” says Hunt, who reports to CMO Lee Ann Daly and Devin Wenig, CEO of the company's markets division. “Because we're lean and mean and have a very global business, it's essential that we are deep and wide in our expertise.”