Aarti Shah, San Francisco bureau chief at PRWeek, talks with Patrick Seybold, senior director of communications and social media at Sony Playstation, about the company's communications strategy as the underdog in the competitive gaming space.
Interview: Patrick Seybold, senior director of communications and social media, Sony Playstation
Aarti Shah, San Francisco bureau chief at PRWeek, talks with Patrick Seybold, senior director of communications and social media at Sony Playstation, about the company's communications strategy as the underdog in the competitive gaming space.
