NEW YORK: Omnicom Group has launched Omnicom Digital, a new unit that will lead strategic initiatives across all of Omnicom's digital properties. Jonathan Nelson, founder and former chairman of Organic, a digital agency, will be CEO of the new unit, effective immediately. Nelson will help Omnicom's digital business platforms to develop new technologies and assess investment in companies and talent.
Omnicom launches Omnicom Digital, names Nelson CEO
NEW YORK: Omnicom Group has launched Omnicom Digital, a new unit that will lead strategic initiatives across all of Omnicom's digital properties.