Ad.ly hires Entertainment Fusion Group as AOR

LOS ANGELES: Ad.ly, an in-stream advertising company for Twitter, hired Entertainment Fusion Group as its AOR.

by Kimberly Maul 7 October 2009

LOS ANGELES: Ad.ly, an in-stream advertising company for Twitter, hired Entertainment Fusion Group as its AOR. The agency, which will oversee all PR and work on celebrity endorsements for the company, says it has already secured Joel McHale and Kim Kardashian as Ad.ly celebrity Twitter publishers.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register

Already registered?

Up next:

Roy worked at Goldman Sachs and served in the Air Force.

Chobani names Nishant Roy chief communications and impact officer

Tocci has worked at Weber Shandwick and Edelman.

Foot Locker comms head Cara Tocci leaves to launch consultancy

Ex-Weber Shandwick CFO Frank Okunak sentenced to four years in prison

Ex-Weber Shandwick CFO Frank Okunak sentenced to four years in prison

Where do you stand on Pilk (aka Pepsi and milk)?

Where do you stand on Pilk (aka Pepsi and milk)?

McCulloch joins from Alphabet subsidiary X.

PG&E names David McCulloch chief marketing, comms officer

Lord Heseltine: Retiring as chairman of Haymarket Group. (Photo credit: Getty Images).

Lord Heseltine retires as chairman after 65 years at Haymarket Group

Breakfast Briefing: 5 things for PR pros to know on Wednesday morning

Breakfast Briefing: 5 things for PR pros to know on Wednesday morning

Brunswick accused of hypocrisy over fossil-fuel clients

Brunswick accused of hypocrisy over fossil-fuel clients

Tech executives are often communicating with empathy. (Photo credit: Getty Images).

Humanity will save us in tumultuous times for tech

Michael Douglas joined the Minions in the video.

Publicis Groupe brings in Michael Douglas to shine spotlight on HPV in Useful Wishes video