Lithium Technologies taps Ogilvy PR

EMERYVILLE, CA: Lithium Technologies, a provider of Social CRM solutions, has selected Ogilvy PR as its global PR AOR. Ogilvy will provide Lithium services centered on strategic consulting, thought leadership, and brand enhancement programs, as well as traditional media and social media relations. AT&T, Sony, Best Buy, and Univision use Lithium to create its customer communities, it said. Lithium is looking to Ogilvy to further accelerate its brand recognition.

Led by Ogilvy's technology practice, the client relationship will be serviced from Ogilvy's San Francisco office.