Definition 6 acquires Leach Communications

NEW YORK: Definition 6, an integrated interactive marketing agency, acquired Leach Communications, a PR and Web services firm. The acquisition will integrate PR into its integrated marketing services, and it will also now offer crisis communications, event publicity, strategic communications, media relations, and customer engagement services. Alfred Leach, founder and president, will lead Definition 6's national PR and communications discipline, according to a statement by the firms.