Versace hires PR Consulting as US agency

NEW YORK: Versace has hired PR Consulting as its agency for all US PR efforts, following the elimination of its in-house US PR team, confirmed Lindsey Adsit, account manager at the agency.

NEW YORK: Versace has hired PR Consulting as its US agency, following the elimination of its in-house PR team in the US , confirmed Lindsey Adsit, account manager at the agency. While Versace's US marketing and events will remain in-house, the agency will work directly with the Milan office and serve as the main contact for shows and other PR-related efforts.

According to Adsit and other reports, Versace US had not been working with an agency prior to hiring the agency. However, it had worked with KCD in the past.

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