NEW YORK: Tom Nicholson is stepping down as executive director of the Arthur W. Page Society at the end of April, which may lead to changes in the organization's structure.
Nicholson, who started his three-year contract in April 2007, said he hopes to "go back into a corporate PR division." His past experience includes serving as VP of PR and communications for HSBC North America.
"The board is looking at several alternatives," he said of next steps for the Society, "perhaps replacing the executive director or perhaps going in a different direction to redefine how the Society is managed."
In his letter to Society members, Nicholson noted the accomplishments of the organization over the past year, including launching the Future Leaders Experience, the Society's social networking site, and two consecutive years of positive cash flow.
"Our systems and processes are in good shape and our budget for 2010 calls for another positive year," he wrote.
Meanwhile, the Society tapped Ketchum as its pro-bono agency, effective January 1. Ketchum will join the Society going forward, as the agency was chosen after an RFP featuring three other agencies. Nicholson declined to name the other firms, but said they were all member agencies. Incumbent Burson-Marsteller, which worked pro-bono for the Society for three years, did not pitch.
Ketchum will help the Society with its PR needs, including several pieces of intellectual property set to be released this year, Nicholson said.