Zeus hires March Communications

BOSTON: UK-based Zeus Technology has hired March Communications to handle its US PR services, following a competitive search.

BOSTON: UK-based Zeus Technology has hired March Communications to handle its US PR services, following a competitive search. March will provide strategic consulting; media relations, including a business press program; content development; and a high-level thought leadership program. The PR program will capitalize on Zeus' position as a purely software-based application delivery controller company. The focus of the PR will be to aggressively establish the brand in key horizontal and vertical markets, as well as raise Zeus' profile with its strategic and channel partners in the US.

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