NEW YORK: Burson-Marsteller named Helene Ellison global chair of the agency's healthcare practice.
Ellison was most recently president and CEO of HealthStar PR, a healthcare firm she founded in 2003, and she started at Burson-Marsteller March 16. She will lead the global practice and directly oversee the US healthcare practice.
Ellison, who worked at Burson-Marsteller twice before, reports to Mark Penn, worldwide president and CEO of the firm. In February, Gail Cohen, former chair of global healthcare, left the firm for WeissComm Group, while Chris Foster, former chair of US healthcare, departed Burson-Marsteller for Booz Allen Hamilton.
HealthStar promoted Erinn White, EVP and GM, to president and CEO.