In the three years Katie Spring has led communications for Citadel, she has overseen a rebranding effort that launched the company into investment banking and managed the expansion of its hedge fund platform. She works closely as a strategic counselor to the executive management team, including CEO Kenneth Griffin. Spring's other accomplishments at Citadel include helping to launch “The Kenneth and Anne Griffin Foundation” and establishing the firm's first employee volunteer program. In her previous role, Spring led PR for financial services company USAA. While there, she increased positive media coverage by 300% and message delivery by 153%.