Taylor kicks off social media activity for P&G

CINCINNATI: Taylor PR has launched a social media campaign to support Procter & Gamble's "Take it to the House" 2010 National Football League sponsorship.

CINCINNATI: Taylor PR has launched a social media campaign to support Procter & Gamble's “Take it to the House” 2010 National Football League sponsorship.

The PR campaign includes a Facebook photo contest through which fans across the country will be encouraged to submit their favorite football family pictures for a chance to win prizes including a home meet and greet from a retired NFL legend. In addition, the Facebook page will feature exclusive fan content and football tips from the P&G Blogger Fantasy League.

The campaign, which started this week, will be led by managing partner John Liporace and run for the duration of the season.

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