SEATTLE: Waggener Edstrom Worldwide announced three promotions, including Jenny Moede's new role as EVP of the agency's North America region and practice areas.
Moede, most recently EVP and head of the healthcare practice, continues to report to Claire Lematta, president of global regions at Waggener Edstrom. Lematta previously oversaw the global and North America business and strategy; she will now focus on global business and strategy.
Moede has responsibility for the healthcare, consumer, corporate, public affairs, technology, and social innovation practices in North America.
Colleen Beauregard, SVP, replaces Moede as the healthcare practice leader. Kim Davis, also an SVP, takes over leadership of the technology practice. Davis replaces Michelle Herman, who left the firm in August to lead Bite Communications' North America business.
Beauregard and Davis report to Moede.