NEW YORK: Digital PR agency Horn Group bolstered its design and development practice by hiring David Fausel as VP of interactive business and renaming the practice Horn Group ID.
Fausel has worked in creative and digital marketing for the last 15 years, and led teams in interactive marketing, social media, branding, and public relations. He's held leadership positions at Ogilvy & Mather, Lowe & Partners/SMS, Weiden+Kennedy, and Publicis & Hal Riney. At Horn Group, Fausel will be responsible for business development, strategy, and operations.
With the expansion of its design practice, the agency now works with any companies for branding, visuals, and custom web applications. Previously the agency only took clients in technology and digital media industries.
Added services include mobile application development and in-house video and motion graphics creation.
Fausel will work closely with VP of creative strategy Michael Mancuso and report to Horn Group President and CEO Sabrina Horn.