NEW YORK: GoFit, a home fitness company, hired Krupp Kommunications to provide PR support for the relaunch of a fitness program, starting November 14. The agency, which was named PR AOR, is handling branding management and media relations for Jane Fonda's Workout, which will be available in December.
GoFit taps Krupp to handle product launch
News in Brief
NEW YORK: GoFit, a home fitness company, hired Krupp Kommunications to provide PR support for the relaunch of a fitness program, starting November 14.