Steve Cody, managing partner, Peppercom

Each week, PRWeekus.com features a guest blogger on its "Insider" blog. Next week's blogger is Steve Cody, cofounder and managing partner at Peppercom.

Each week, PRWeekus.com features a guest blogger on its "Insider" blog. Next week's blogger is Steve Cody, cofounder and managing partner at Peppercom.