Via Spiga picks Alison Brod PR

NEW YORK: Brown Shoe Company's Via Spiga brand hired Alison Brod PR to develop PR strategies and celebrity-related programs and events.

NEW YORK: Brown Shoe Company's Via Spiga brand hired Alison Brod PR to develop PR strategies and celebrity-related programs and events. The agency confirmed that the assignment, previously handled by Fleishman-Hillard, is national and ongoing.

Fleishman-Hillard did not immediately respond to a request to comment.

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