RF|Binder wins Exent PR work

NEW YORK: Mobile video game and PC monetization platform Exent hired RF|Binder as its AOR for strategic communications to raise awareness of the company and its products.

NEW YORK: Mobile video game and PC monetization platform Exent hired RF|Binder as its AOR for strategic communications to raise awareness of the company and its products.

Exent's GameTanium OnDemand service, which combines a PC game catalog with merchandising features and a technology platform was launched on Verizon and will be rolling out to other service providers in 2011. The company also recently introduced an app that website owners can embed to offer more than 250 games to their site for free.

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