Chevron continues comms strategy as Ecuadorian ruling unfolds

US oil company Chevron Corp. remains true to its communications strategies in the wake of yesterday's ruling by an Ecuadorian court to pay Amazon residents $8.6 billion, stemming from a 17-year legal battle for environmental damages.

US oil company Chevron Corp. remains true to its communications strategies in the wake of yesterday's ruling by an Ecuadorian court to pay Amazon residents $8.6 billion, stemming from a 17-year legal battle for environmental damages.

"Given that this case has been going on for nearly two decades, we have continued to keep key stakeholders, including employees, board members, investors, key business partners, elected officials, reporters, and legal commentators, as well as other third parties, well informed on the case as it has progressed and circumstances have warranted," said Dave Samson, general manager of public affairs at Chevron. "Yesterday was no different. We expected an adverse ruling by the court in Ecuador, and we conveyed to all our key stakeholders that we feel the ruling is illegitimate and unenforceable."

The $8.6 billion payment, which would be one of the largest environmental penalties in history, has its skeptics on whether or not it will ultimately be enforced. Meanwhile, Chevron saw little effect on its share price on Wall Street today.

The residents of the Amazon also plan to appeal, citing the award was not enough to conduct a cleanup.

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