CHICAGO: Daily deals web site Groupon has appointed Brunswick as its financial PR firm.
Brunswick will carry out corporate reputation management and traditional financial PR work for Groupon.
Director of communications Julie Mossler said: “As Groupon evolves, there is increasing interest in our financial activities and how viable a company we are. Brunswick will help us deal with this demand for information.”
The independently owned global corporate communications specialist has four offices in the US: in New York, San Francisco, Washington, DC, and Dallas/Fort Worth.
Groupon doesn't have a formal AOR arrangement with any PR firm, but uses SS PR for media relations work.