Habits: Jackson Jeyanayagam, VP, digital strategy, Taylor

I force my way onto the L train full of Brooklynites headed into the city.

Jackson Jeyanayagam
VP, digital strategy, Taylor

Morning ritual
I force my way onto the L train full of Brooklynites also headed into the city. I get off at Herald Square, fight through tourists, and “check in” at the Empire State Building Starbucks. I say hi to Zenobi, who already has my grande Americano started, find the greenest banana I can, and head up to Taylor's offices on the 38th floor. This ritual might not be unique, but it is a daily reminder of how lucky I am to be living in New York.

Required reading
Mashable, PSFK, Buzzfeed, Ypulse, Urban Daddy, and Taylor's blog THREADS

Best career advice you've ever given
Listen. It's the most powerful skill. It's amazing what you can learn by just listening to what people say and don't say.

Proudest achievement of your career
Working on the integrated launch of the T-Mobile G1, the first Android-based phone.

Most regrettable career moment
Staying in a job that I was unhappy with. Life's too short to not love what you do.

Most distinct aspect of your personal office
Darkness. I hate fluorescent lights, so I use a small desk lamp. At times, it can seem as if I'm sitting alone in the dark.

Person to call in a crisis
Graham Crow, who I worked with during my eight years at Waggener Edstrom. He can calm your nerves and make you feel like any crisis is one beer away from being solved.

Favorite city to travel to for business
Rio de Janeiro. I've only gone for personal reasons so far, but I have a feeling it would be my favorite city for business. In fact, I hope to experience that firsthand, most likely working closely with a Taylor client(s) at the World Cup in 2014.

Rowan Benecke, another Waggener Edstrom colleague. I would always seek his input on a plan or a press release and he'd always reply with a riddle such as, “Jackson. Where do you want to go? Figure that out, find out what it will take to get there, build that currency, then cash it in.” I used to get so frustrated and think, “All I want is edits to the release and this clown's telling me about currency exchange rates.” In retrospect, he was teaching me how to navigate the tricky politics of working at a firm and focusing on reaching my ultimate goals.

Ideal job, if not in PR
Travel blogger. Stepping off a plane in a new country and inhaling that fresh air for the first time is exhilarating.

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