AUSTIN: Waggener Edstrom hired Cheri Winterberg as VP of the agency's technology practice and GM of its Austin office.
The hire was made as part of WE's efforts to expand its global technology practice and its presence in the technology innovation hub of Austin. Winterberg will oversee the office and its work with local Austin-based technology clients, as well as pursue new business.
Previously, Winterberg was principal of Boston-based Winterberg PR where she provided strategic consulting work in the marketing and PR sectors. Prior to that role, she worked at Owen Media.