LOS ANGELES: CRT/tanaka has hired Craig Rexroad as VP and general manager of its Los Angeles office.
One of his primary responsibilities will be to expand the agency's presence on the West Coast. Rexroad will replace Marcy Walsh, who has transitioned to a senior management role in the agency's New York office.
Rexroad joins from Blaze Public Relations, an agency focused on the hospitality market, where he served as president. He also previously worked at Rogers Public Relations, Manning, Salvage & Lee, Rogers & Cowan, and Edelman.