Video: Andraea Dawson-Shepherd, Reckitt Benckiser

Reckitt Benckiser's Andraea Dawson-Shepherd speaks about the company's philosophy of "constructive conflict" and an integrated campaign directed by Rob Zombie.

PRWeek's Steve Barrett speaks with Andraea Dawson-Shepherd, SVP of global corporate communication and affairs at Reckitt Benckiser, about the company's philosophy of "constructive conflict," its new CEO, and an integrated campaign directed by horror film director Rob Zombie.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in