Virtual Computer taps Greenough

BOSTON: Virtual Computer, a desktop virtualization products provider, hired Greenough Communications as AOR for public relations.

BOSTON: Virtual Computer, a desktop virtualization products provider, hired Greenough Communications as AOR for public relations. The Massachusetts-based agency will work with Virtual Computer's in-house marketing team on an array of PR activities, including communications strategy, traditional media relations, analyst relations and a social media programs.

Virtual Computer selected Greenough based on the agency's experience and knowledge of the virtualization market. All communications efforts will work to reinforce Virtual Computer's position as a market leader in desktop virtualization.

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