SHANGHAI: Suntech Power Holdings, the worlds largest solar panel producer, selected Weber Shandwick to handle global corporate communications strategy. The agency's work for Suntech will focus on PR counsel, media relations, media training, corporate positioning and reputation management.
The account was won following a competitive review and project-based work where Weber developed a corporate communications program for Suntech. Work will be based out of Weber's Shanghai office.
Additionally, Weber's San Francisco team will provide communications support for Suntech's North American businesses through media training, media relations, corporate positioning and PR counsel.