NEW YORK: Ekaterinburg 2020, Russia's bid committee for the 2020 World Expo, has hired Weber Shandwick to support a global PR campaign. The agency was picked based on its experience running initiatives for world expo bids, as well as leading worldwide communications efforts and promoting high-profile Russian projects.
Weber supported the successful bids for the Milan Expo 2015 and Shanghai Expo 2010. The agency also served as AOR for the winning Sochi 2014 Olympic bid, and is currently AOR for the Sochi 2014 Organizing Committee.