AMR Corporation, the parent company of American Airlines, has filed for Chapter 11 bankruptcy protection, citing years of rising fuel costs and labor struggles.
American has worked with Weber Shandwick for a number of years. The agency was behind the airline's post-September 11, 2001, crisis communications plan.
American Airlines, in a statement released Tuesday, said it will continue business as usual. In addition, Thomas Horton, newly appointed CEO of AMR and American, emphasized stability.
"American's customers are always our top priority, and they can continue to depend on us for the safe, reliable travel and high-quality service they know and expect from us. American serves 260 airports in more than 50 countries and territories, and we are committed to maintaining a strong presence in worldwide markets. I am confident American will emerge even stronger as a global leader known for excellence and innovation, a travel partner customers seek out, and a carrier that serves communities throughout the world."
Horton was named CEO Tuesday, replacing Gerard Arpey, who announced his retirement to the company's board on Monday. Horton had been president of AMR and American since July 2010.
Earlier this month, American appointed Andy Backover VP of corporate communications. He was previously the airline's MD of external communications. Backover replaced Roger Frizzell, who left the company in October to become VP of corporate relations and CCO at San Francisco-based Pacific Gas and Electric.