NEW YORK: Ketchum has named Sean Fitzgerald EVP for China and director of the firm's Shanghai office.
Fitzgerald will relocate to Shanghai in January to oversee the agency's presence in Shanghai, Guangzhou, and Beijing. He will report to Kenneth Chu, partner and CEO of Ketchum Greater China, and Jon Higgins, senior partner and CEO of international operations.
Fitzgerald is currently partner and MD of Ketchum West. Dave Chapman, partner and director of Ketchum West, will lead its operations, including strategy, organic growth, and day-to-day operations.
The agency increased its investment in its Chinese operations earlier this year.