IRVINE, CA: Kia Motors America has hired James Hope as national manager of product PR.
Hope will develop vehicle communication strategy and oversee new model introductions, auto shows, national and regional media events, and press fleet operations. He will report to Scott McKee, director of PR.
Hope joined the company from Volvo Cars of North America, where he served as senior director of product communications. He also managed high-profile publicity and reputation-management initiatives at the company.