Video: Paula Hoyas, La-Z-Boy

December 22, 2011 by Lindsay Stein

PRWeek's Lindsay Stein speaks to Paula Hoyas, VP of merchandising at La-Z-Boy, about the company's new marketing strategy to reach women.

PRWeek's Lindsay Stein speaks to Paula Hoyas, VP of merchandising at La-Z-Boy, about the company's new marketing strategy to reach women.