Video: Paula Hoyas, La-Z-Boy

PRWeek's Lindsay Stein speaks to Paula Hoyas, VP of merchandising at La-Z-Boy, about the company's new marketing strategy to reach women.

by Lindsay Stein 22 December 2011

PRWeek's Lindsay Stein speaks to Paula Hoyas, VP of merchandising at La-Z-Boy, about the company's new marketing strategy to reach women.

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