HR director, Weber Shandwick
Q: What resources help you find a mid-level employee with a culturally diverse background?
A: Personal connections are the best ways to find employees with any level of experience. The best way to get people is to already have people. There are many things you can do to find these potential employees.
First, go to your staff and ask them if they know anyone who is looking. Then go to trade associations to see what they have to offer. We also go to alumni associations from schools that typically have a diverse student body.
We try to make good connections with all of these organizations so that employees will look at us as employers of choice and so that they will see us reaching out to find them. We also use the Council of PR Firms to strengthen our pool of candidates and to work together to find people who fit this description.
We don't just use equal opportunity as a banner to hide behind, but it is something that we firmly believe. More than 60% of our recruiting staff is of a diverse background. This shows a level of comfort for employees of diversity. We try to reflect the society that we serve; it's not just all in the numbers.
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