WASHINGTON: The Council of Public Relations Firms recently held its third annual career day and job fair at Howard University, an event coupling agencies with college seniors with firms.
The first year, 11 agencies met with about 40 students, said Donna Renella, VP of talent for the Council's Constituency Management Group. She said that this year's March 31 event brought in about 20 agencies from both coasts, and between 60 to 70 students.
"This is about jobs," Renella said. "There is no reason why an agency should not be able to find diversity of talent," she said. To help students, Renella says the council sends representatives to the school a couple of weeks ahead of the career day to help students prepare for interviews.
Among the agencies attending were Fleishman-Hillard, GolinHarris, Hill & Knowlton, Ketchum, Ogilvy PR, Weber Shandwick and Porter Novelli. Students from the Black College Communications Association and PRSA chapters from Historically Black Colleges and Universities participated.
Students praised the career day. "The job fair helped me find work," said Lenzy Betters, a Howard University senior from LA. "The agencies are really supportive."
Phillip Dixon, chairman of Howard University's school of communications, said he hopes the agencies will work with the school to help train students.
"We know no matter what happens, students have to be prepared," Dixon said