Mama McNabb's site targets sports parents, sponsorships

After the success of the Campbell's Chunky Soup campaign featuring Wilma McNabb, NFL All-Pro quarterback Donovan McNabb's mother, she decided to team up with TeamWorks Media and CSMG Sports, her son's sports management firm, to create MamaMcNabb.com in hopes of creating corporate alliances and sponsorship deals for the now-famous sideline mom.

by Lisa LaMotta

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