So, while this latest revelation is not so much news for us, it appears that Edelman and WFWM were not as upfront in their disclosures as they could (and, perhaps, should) have been. And, a colleague reports that Wal-Mart will direct calls for comment on WFWM to the group itself, eventually answered by an Edelman employee, rather than answer the questions themselves. It also calls into question the very purpose of the group, now that Edelman employees are clearly blogging for it. This issue surely won't die.
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