VNR casualty?

Interesting news out of Dayton, OH, where a veteran consumer reporter has left a local television news program in the wake of criticism from...

Interesting news out of Dayton, OH, where a veteran consumer reporter has left a local television news program in the wake of criticism from the Center for Media and Democracy (publisher of PR Watch) regarding a news report that included a VNR. Reasons for departure are unknown. Here's what the Dayton Daily News reported.
The Center for Media and Democracy, based in Madison, Wis., said Nathan presented a report Aug. 29 about cars damaged in Hurricane Katrina flooding. The story warned that used cars that appeared to be in good condition could have hidden damage and suggested that consumers check CARFAX.com to check car histories.

The center said the footage used in the news story came from a video news release prepared for CARFAX, a company that sells information on used cars. Nathan provided narration for the video, but used wording similar to that in the news release, the center said.

WDTN displayed a label briefly at the end of the report that read "CARFAX.com — Katrina Cars," but gave no other indication the story was supplied by CARFAX, the center said.

The Dayton Daily News reported that he reporter could not be reached for comment, and the station MD declined to comment.

Previous PRWeek coverage on the CMD-VNR situation (sub req'd).

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