Eastern Bank hires CTP
News in Brief
BOSTON: Eastern Bank, the largest independent, mutually owned commercial bank in New England, has selected Conover Tuttle Pace as its advertising and marketing AOR. The announcement follows a competitive review of Boston agencies. PR activities will include experiential marketing and community relations programs that are tied to and support the advertising/brand campaign.
BOSTON: Eastern Bank, the largest independent, mutually owned commercial bank in New England, has selected Conover Tuttle Pace as its advertising and marketing AOR. The announcement follows a competitive review of Boston agencies. PR activities will include experiential marketing and community relations programs that are tied to and support the advertising/brand campaign.