Mario Lavandeira, a.k.a. Perez Hilton
Perez Hilton, self-proclaimed "Queen of all media," launched his celebrity blog/news site, PerezHilton.com, two years ago. He runs the site out of The Coffee Bean & Tea Leaf restaurant on Sunset and Fairfax in LA. He spoke to PRWeek about publicists who lie and why Brangelina was the best story of 2006.