Kekst aids Publicis

NEW YORK: Kekst & Co. is working with Publicis on its proposed acquisition of Boston-based Digitas. Jeffrey Taufield, Kekst & Co. partner, confirmed the agency's assistance in the acquisition, but declined to comment further.

NEW YORK: Kekst & Co. is working with Publicis on its proposed acquisition of Boston-based Digitas. Jeffrey Taufield, Kekst & Co. partner, confirmed the agency's assistance in the acquisition, but declined to comment further.