Reich joins Cone

BOSTON: Cone has hired Brian Reich as director of new media. In this newly-created position, Reich will work with each of the agency's disciplines -brand marketing, cause branding, crisis prevention & management, and corporate responsibility- to develop new media strategies and programs for Cone clients. Reich will also play a key role in the development of proprietary Cone products and services. Before joining Cone, Reich was senior strategic consultant and director of Boston operations for Mindshare Interactive Campaigns.

BOSTON: Cone has hired Brian Reich as director of new media. In this newly-created position, Reich will work with each of the agency's disciplines -brand marketing, cause branding, crisis prevention & management, and corporate responsibility- to develop new media strategies and programs for Cone clients. Reich will also play a key role in the development of proprietary Cone products and services. Before joining Cone, Reich was senior strategic consultant and director of Boston operations for Mindshare Interactive Campaigns.

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